321 Cider is a family owned business. We produce cider apples on our farm in Learmonth, Victoria and grow our trees according to organic principles.
The 321 Cider journey started long before the popularity of cider in Australia and we are proud to produce a special product, made different by the use of heritage cider apples, a commitment to sustainable production and our use of local sourcing and manufacturing.
When Marilyn and Philip moved to the beautiful 'Spring Vale Farm' in 1996 with their three young daughters, they had no plans to become cider-producers.
But with Philip developing a love for cider while travelling overseas and with Marilyn's love for gardens and horticulture (and an undeniably green thumb!), it was not long before some apple trees arrived on the farm.
For a time, the apples were little more than a snack for the family's horses, but with around 1000 apple trees producing more and more fruit, the time came to put them to use!
The birth of 321 Cider...
Marilyn and Philip had meanwhile fallen in love with a historic building in the heart of nearby Learmonth, soon restoring it and transforming it into a character-packed country cafe, complete with delicious food made from fresh local produce and of course fine cider.
After renovating the charming building and developing a successful business, '321 Learmonth Cafe' is now run by a new enthusiastic duo, and continues to be a haven for fresh, regional food and the 321 Cider Cellar Door.
The Next Generation:
Lana and Charlie are the next generation of 321 Cider producers. They met while working on cattle stations in the Kimberley region of Western Australia, recently returning from their travels and marrying in Victoria.
Lana is Marilyn and Philip's second daughter and, after a career as a vet, joined the family business, enjoying both the hands-on apple production, right through to customer service and marketing.
Charlie is the newest addition to the 321 Cider Team, hailing from sunny Queensland and with a background in beef production and construction. Having married into the 321 Cider family, he has turned his hand to orcharding and of course loves to taste-test each new vintage!
The 321 Cider Team are committed to producing a unique and quality product, with 321 Cider developing a reputation as one of the best ciders in Australia - without compromising our values.
We aim to enthusiastically create a cider that will delight the consumer - an experience that will cheer, relax and refresh.